Expert Speaks

“Once there lived a village of creatures along the bottom of a great crystal river and the current swept silently over them all – young and old, rich and poor, good and evil, the current going its own way, knowing only its own crystal self. Each creature in its own manner clung tightly to the...

It’s a general observation that if things are going good, there are a lot of pundits in the market who claim the credit for the good things happening, but, the moment things go wrong or don’t work as per expectations, the same pundit is not available for comments, a situation aptly described by “Success has many...

Going through one of the networking sites (am a member of three such sites rated on my personal scale as professional, semi – professional and social) recently, I saw an update where one of my ‘Networks’ had asked for information related to “Viral Marketing” and options for the FMCG Sector. I thought what better subject to address...

With the quantum of interaction among people increasing tremendously on the network the question of online presence management was bound to come up. Social Media has been a revolution and people have been drawn towards it like moths. It has changed the way people interact, create, share and exchange information with quality, reach, speed, frequency...

The industry is passing through one of its most turbulent times ever. The losses are piling up as a result of the reduction in premiums and giving it a spiral effect is the rising costs of operations. Each player is piping the other to the post by offering a higher discount. In fact, on a...

For all the progress that some of us in the connected India seem to notice, there are close to a billion people who have yet to touch its threshold in any which way we define it. To begin with, they have little access to education, healthcare, clean water, roads, electricity, transport. You name it. Just...

“Leadership is a potent combination of strategy and character. But if you must be without one, be without the strategy.” Ask any corporate executive; they will tell you strategy is core to business. What should the CEO do? Think about strategy. What’s wrong with an unsuccessful business and the one which is failing? Bad strategy…...

Talent acquisition and retention is among the biggest challenges faced by a modern business organization. The statement holds true even more, when the company is operating in a competitive, technology driven environment in which human resources are the main ingredient for the business. Today’s young, ambitious professionals look at the value they get and give...

I will start with a story which is possibly more than 100 years old that I read this morning which highlights the significance of knowing your clients. Sir Arthur Conan Doyle, the creator of Sherlock Holmes, was impressed with the observational powers of a cab driver who picked him up at the train station after...