Social Media Strategist

Position: Social Media Strategist

Experience: 5 – 10 Years

Salary Budget: ₹65,000–₹75,000 per month (In-Hand)

Location: Gurgaon

Key Responsibilities & Requirements

• Social Media Strategy: Develop & execute marketing strategies across Instagram, Facebook, LinkedIn, YouTube & other relevant platforms.
• Paid Advertising: Plan, execute, & manage paid campaigns on Meta Ads, Google Ads, & other digital platforms.
• Content Planning: Create & manage content calendars aligned with brand objectives, product launches, & seasonal campaigns.
• Campaign Optimization: Monitor campaign performance, optimize advertising budgets, & improve ROI through continuous testing.
• Analytics & Reporting: Analyze website traffic, customer behaviour, & campaign performance using Google Analytics & other relevant tools.
• Creative Coordination: Collaborate with designers, content creators, & agencies to develop engaging creatives, videos, & promotional content.
• Influencer Marketing: Manage influencer collaborations, brand partnerships, & promotional campaigns.
• Market & Competitor Analysis: Track industry trends, competitor activities, & emerging digital marketing opportunities.
• Performance Reports: Prepare weekly & monthly reports with actionable insights, campaign results, & recommendations for improvement.
• Lead Generation & Communication: Work closely with social media teams to support lead generation & product promotion initiatives. Excellent English communication, analytical thinking, creativity, & team coordination skills are essential.

About the Client:

Our client supports foodpreneurs & restaurateurs across India with end-to-end F&B consulting – from restaurant conceptualization, budgeting, & operational setup to packaging, trading, & online business management in tier 2 & tier 3 cities.

NOTE:

Interested professionals can share their updated CV with current salary details and notice period to: bhawana@teamrecruiter.in